Riovra

Facebook ‘Like’ Button coming to email! Email Service Provider MailChimp are making it super easy to add social features to your Email Marketing. Using a simple Merge tag you will now be able to add a ‘Like’ button to your email campaigns.

People clicking on it will then have the email campaign posted to their Newsfeed on Facebook.

I’m a fan of MailChimp already, but I think this is great. They also back it up with social stats so you can see the impact of the sharing factor of your email Campaign.

Read more, and watch a video about it here:

http://ping.fm/ZhHcE